AI is changing online ads, and brands have a new fight on their hands: Report
As consumers increasingly use AI for product discovery and comparisons, brands must adjust their advertising strategies. Research shows that many users still conduct further research after receiving AI recommendations from standalone apps. Advertising platforms are introducing new tools to engage consumers within existing searches and social media.
What's Your Reaction?
Like
0
Dislike
0
Love
0
Funny
0
Wow
0
Sad
0
Angry
0
Comments (0)