Industry Reports

No social media? Bollywood's big names find other strategies to make impact, stay relevant

Saturday, September 26, 2026 - 09:52
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No social media? Bollywood's big names find other strategies to make impact, stay relevant
Bollywood stars Aamir Khan and Ranbir Kapoor opt out of social media, affecting film marketing strategies. Experts argue they can stay relevant through other channels, as limited engagement can enhance mystique and cultural relevance for films.

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