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TCS, Wipro turn to mid-market clients as AI erodes demand from large customers

Thursday, October 22, 2026 - 10:22
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TCS, Wipro turn to mid-market clients as AI erodes demand from large customers
TCS and Wipro join Accenture, Cognizant and HCLTech in sharpening their focus on mid-market clients. While Accenture, Cognizant and HCLTech have set up dedicated business units to target this segment, TCS and Wipro have so far only announced plans to step up their focus on such customers.

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