Business News

TV-digital ad mix helps FMCG brands shape purchase behaviour: Report

Monday, August 24, 2026 - 13:35
0 1
TV-digital ad mix helps FMCG brands shape purchase behaviour: Report
Combining TV and digital outperformed TV alone for nearly 75% of brands studied, while a balanced media mix delivered stronger impact for 80% of brands, an analysis by Worldpanel by Numerator found

Read More
Previous Article

Kerala monsoon rainfall 23% below normal till August 24: IMD

Next Article

IndiGo co-founder Rakesh Gangwal commits ₹300 crore more to IIT Kanpur medica...

What's Your Reaction?

Like Like 0
Dislike Dislike 0
Love Love 0
Funny Funny 0
Wow Wow 0
Sad Sad 0
Angry Angry 0

Related Posts

Canada announces retaliatory tariffs on $20 billion worth of US goods, unveils support measures

Canada announces retaliatory tariffs on $20 billion ...

Wednesday, August 26, 2026
0
0
Elon Musks space company to build new rocket launching site in Louisiana

Elon Musks space company to build new rocket launchi...

Wednesday, August 26, 2026
0
1
Nvidia’s trillion-dollar chip market has friends and foes closing in

Nvidia’s trillion-dollar chip market has friends and...

Tuesday, August 25, 2026
0
1
Intuits annual forecast falls short of estimates as it prioritizes customer growth

Intuits annual forecast falls short of estimates as ...

Wednesday, August 26, 2026
0
1
US pauses visa appointments worldwide amid Trump's immigration crackdown

US pauses visa appointments worldwide amid Trump's i...

Wednesday, August 26, 2026
0
0
Elon Musk's SpaceX to build ‘biggest launch site on Earth’ in Louisiana for $100 billion

Elon Musk's SpaceX to build ‘biggest launch site on ...

Wednesday, August 26, 2026
0
1

Comments (0)

User